Image Map
About how she heard about People Tree (2010): "I've been interested in Fair Trade for about three or four years now and one day I met a friend who was wearing a nice t-shirt and I asked him where it was from and he told me People Tree. I had never heard of People Tree before and he started telling me about the brand and he was also a friend of Safia's and so he introduced me. I was just really interested in it. I thought it was a really cool idea and when I met Safia we really clicked. And a couple of weeks later she asked me whether I would be interested in putting together a range for the people my age as a lot of the People Tree clothes were for 20 years and up. And I thought this was a really great idea as I don't think there is a huge amount out that which is Fair Trade or organic. I thought it was a pretty cool idea and I got to work straight away and we put together this range."

Christmas & Birthday Projects

Every year EW.net organizes a birthday and Christmas project for Emma so that fans can show the support and appreciation that fans have for her.


16th Birthday
iTunes, iPod, Fan Profiles and a letter from Emma.
Christmas 2006
A special holiday issue of Watson Weekly.
17th Birthday
World Picture Book and Book of 17s
Christmas 2007
The fans tell Emma about their Holiday favorites.
18th Birthday
Turning 18.
Christmas 2008
Christmas and New Year's traditions from around the world.
19th Birthday
Christmas 2009
20th Birthday
Christmas 2010
21st Birthday
Christmas 2011
22nd Birthday
Christmas 2012
23rd Birthday
Christmas 2013
24th Birthday
Christmas 2014
25th Birthday
Christmas 2015
26th Birthday
Christmas 2016